Tracking & Storage Transparency

Cookie Policy.

Last updated: October 14, 2026. A clear explanation of what cookies and browser storage we use, why we use them, and how you stay in complete control.

Legal Disclaimer: This cookie policy is an operational template reflecting CartVerge's genuine cookie and local storage architecture. Because privacy requirements for consent mechanisms differ internationally, this document should be reviewed by qualified legal counsel to guarantee compliance with regional regulations.

1. What Are Cookies and Local Storage?

Cookies are small text files placed on your device by websites you visit. Browser local storage (localStorage) is a modern web mechanism that allows websites to remember lightweight user preferences locally on your browser without transmitting them across the network with every server request.

2. Our Privacy-First Approach

Unlike sites that load dozens of advertising pixels and tracking beacons by default, CartVerge follows a strict consent-first model:

  • Zero Third-Party Ad Trackers: We do not load Facebook Pixels, TikTok pixels, or programmatic retargeting cookies.
  • No Tracking Before Consent: Analytical cookies from Google Analytics 4 (GA4) are blocked entirely until you click "Accept All" on our cookie banner.
  • Instant Opt-Out: You can revoke your analytical consent at any time via the persistent "Cookie settings" button in our site footer.

3. Detailed Storage and Cookie Inventory

IdentifierProviderPurposeType & Duration
cartverge_consentCartVergeStores your cookie consent selection (accepted or rejected) so the banner does not re-appear on every pageview.localStorage (Persistent)
cartverge_cro_checklistCartVergeSaves your checked progress on the interactive 50-point CRO checklist locally on your machine.localStorage (Persistent)
_gaGoogle AnalyticsDistinguishes unique users across sessions with anonymized IP addresses. Loaded only after consent.Cookie (Up to 2 years)
_ga_*Google AnalyticsMaintains session state and event telemetry. Loaded only after consent.Cookie (Up to 2 years)

4. How to Manage or Reset Your Preferences

You have full control over how your data is recorded:

  • In-Page Controls: Click the link in the footer at any time to open the preference banner and toggle between Accept or Reject.
  • Browser Configuration: Most modern browsers (Chrome, Safari, Firefox, Edge) allow you to block cookies entirely, clear your cookies on exit, or clear local storage cache via Developer Tools or Browser Settings.

5. Policy Revisions

We periodically review this policy to reflect any updates to our analytics configuration or data handling practices. Any updates will be published to this URL with an updated revision date.

6. Contact Us

If you have questions regarding our cookie practices, reach our engineering team directly at hello@cartverge.co.

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